Adam Jackson · Creative Executive · Brooklyn NY
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TV on demand across every screen
TV on demand across every screen
6
6
platforms: web, iOS, Android, Apple TV, Fire TV and Roku
platforms: web, iOS, Android, Apple TV, Fire TV and Roku
5
5
networks: USA Network, NBC, Telemundo, Syfy and Bravo
networks: USA Network, NBC, Telemundo, Syfy and Bravo
My role
My role
Creative Director, Isobar · Led creative for the product system across six platforms
The problem
The problem
The problem
NBCUniversal needed to bring TV on demand to every screen for USA Network, NBC, Telemundo, Syfy and Bravo: web, iOS and Android phones and tablets, Apple TV, Fire TV and Roku.
NBCUniversal needed to bring TV on demand to every screen for USA Network, NBC, Telemundo, Syfy and Bravo: web, iOS and Android phones and tablets, Apple TV, Fire TV and Roku.
Vision
Vision
Vision
One foundation, every platform.A common set of features every platform shares, so each product could launch everywhere at once.
One system, many networks.The same product system served USA Network, NBC, Telemundo, Syfy and Bravo.
Remove every barrier to watching.An uncompromising focus on long-form viewing, whenever and wherever fans choose.
One foundation, every platform.A common set of features every platform shares, so each product could launch everywhere at once.
One system, many networks.The same product system served USA Network, NBC, Telemundo, Syfy and Bravo.
Remove every barrier to watching.An uncompromising focus on long-form viewing, whenever and wherever fans choose.
One foundation, every platform.A common set of features every platform shares, so each product could launch everywhere at once.
One system, many networks.The same product system served USA Network, NBC, Telemundo, Syfy and Bravo.
Remove every barrier to watching.An uncompromising focus on long-form viewing, whenever and wherever fans choose.
The work
The work
The work
Video
Video
Video
Three ways to work together
Full-time leadership
Head of creative or executive creative director for an in-house team in New York.
Fractional and consulting
Build or fix a creative function: team design, creative automation, generative AI workflows.
Project creative direction
Freelance CD for a launch, campaign, pitch or new strategic proposition you want to bring to market. I can start fast and lead your team.
Three ways to work together
Full-time leadership
Head of creative or executive creative director for an in-house team in New York.
Fractional and consulting
Build or fix a creative function: team design, creative automation, generative AI workflows.
Project creative direction
Freelance CD for a launch, campaign, pitch or new strategic proposition you want to bring to market. I can start fast and lead your team.
Adam Jackson · Creative Executive · Brooklyn NY